As a business owner, digital marketing and advertising are one of the most critical activities you must undertake. The need for search engine optimization (SEO) is well known, yet regardless of your success, you may not be aware of what you are missing by not taking a serious and coordinated approach to your online marketing efforts.

We are expert SEO consultants who work with business owners representing all ends of the spectrum. Whether an infopreneur, mompreneur, ecopreneur, solopreneur, local business, tech startup or established growth phase company, we have programs to fit your need. Our clients span professional service providers such as business consultants, attorney's, lawyers, doctors, dentists, architects, financial advisors; and skilled tradesmen like roofers, plumbers, contractors, even online e-commerce stores benefit from our top rated website ranking programs.

2016 represented a shift in how Google ranks websites, and for this reason, we combined three of the most critical elements for success online into a single service that we call the SEO Ranker Agency Brand Authority Service.

Discussions with digital marketers could suggest that the influence of SEO is declining, but nothing is further from the truth. Our #1 SEO objective is to drive as much free traffic as possible from Google, Yahoo!, and Bing search results to your website.

We know that you need to be confident that you are as visible as possible online, which is why dozens of business owners and executives have turned to our professional cutting edge strategies to help them build their businesses. Constant updates by Google which number as many as 500 to 600 each and every year means you need an expert search engine optimization consultant to ensure your website traffic is maximized.

What is brand authority and SEO?

Google announced in the fall of 2016 that it would be focusing more on sites optimized for mobile. We can imagine that in 2017 to reach the full search potential on Google, a website will need to be mobile optimized. This means Google AMP pages are a must have.

Google knows that the internet is full of regurgitated, thin content that brings little to no value to the reader. Thus the new SEO battlefield will be between content creators as the best content always comes with higher engagement. Knowing this, we focus not just on rankings but also on creating and sharing the highest quality content possible. Sustainable SEO in 2017 and beyond will no longer have a place for thin content stuffed with targeted keywords.

Business owners and webmasters seeking to optimize for search will soon discover that they must focus more and more on creating longer form content (1000 words plus) - and they will need to publish content that provides value in the form of real answers and solutions. Thin keyword-stuffed posts will no longer cut it and may invoke penalties depending on how thin and aggressively optimized they are.

Our guess is that there will be a major shift in the Google algorithm in 2017. The SEO ninjas in our agency see Google's focus on mobile, beginning with AMP continuing to splitting of the index between mobile and desktop, as a sign that change is coming. The question is, will you be ready?

Blackhat strategies that violate Google's TOS will not work for much longer and they will increasingly be reverse engineered by Google. Agencies who have relied on these methods for ranking local clients will see their paychecks running for the exits. There is no faster way to lose a client, then to get a client's website penalized. This also means that clients who have seen faster results in the past will need to adjust to Google's "new normal" as sites are not ranking as quickly as they once did. However, when ranked properly, we see that sites are now sustaining their rankings for a longer period.

In 2016, we saw very clear indicators that high-quality search engine optimization techniques are still the most effective way to provide long lasting sustainable results.

As a Premier Website Ranker, we introduced the need for high-quality, long-form content creation that is consistent. A critical part of our Brand Authority Service is the creation of a social network and Web 2.0 syndication network. Functioning as a hub and spoke, this mechanism is like rocket fuel for your search rankings. Your competitors will all be wondering how in the world you have time to run your business while being so prolific as a content publisher.

In 2015 and 2016 some gurus were suggesting that guest blog linking is dead, but that has proved not to be the case. In fact Google more than ever values quality backlinks over low-quality spammy backlinks. Google is getting better and better at detecting these poor quality links. Stick to high quality back links that are niche relevant and you'll see your rankings soor.

Experienced SEO consultants have found that Google uses social media presence to determine whether people like your content and we are confident that this will only become even more true moving forward. This is the only way Google can measure if people like your content. Remember, that Google is a customer service organization. For every query that gets input into the search box, they work very hard to serve the best most relevant result.

For this reason, it's accurate to call Google an answer engine more than a search engine. We believe that more and more weight will be given to having social proof on and around a website. This a social fortress, and one of the critical elements of SEO domination.

Brand Authority Elements for Website Ranking.

Number 1 is Traffic - rankings alone do not produce profits. For this reason, we focus on traffic that drives sales. Read how we leverage PR for SEO value.

Number 2 is Content Syndication - niche relevant content is key to building your website's ranking and authority online. We help our clients create content and get it distributed in a way that creates traffic back to their website.

Number 3 is Website Conversion Optimization - if a site is slow, confusing to navigate, or doesn't have properly formatted calls to action, then you can capture 100% of the traffic for your niche and still fail to grow your sales.

Clients choose to work with us because our Brand Authority Service is proven to create more revenue and profits by driving the most qualified traffic possible from Google search to your website.

Complete our DISCOVERY FORM for a free assessment of whether our Brand Authority Service is the right fit for your company.